Warwickshire CCC
How Pearlfinders is helping the sales team of a historic, first class cricket club to uncover new partnerships
The Client: Founded in 1882, Warwickshire County Cricket Club is one of the 18 major county clubs which make up the English and Welsh domestic cricket structure, representing the historic county of Warwickshire. The club held minor status until it was elevated to first-class in 1894 pending its entry into the County Championship in 1895. Since then, Warwickshire have played in every top-level domestic cricket competition in England. The club's home is Edgbaston Cricket Ground in south Birmingham, which regularly hosts Test and One-Day International matches.
Ben Seifas, Commercial Partnerships Manager says: “Pearlfinders has been very useful to Warwickshire CCC in our first year - I really enjoy receiving the daily reports which help me stay up to date with sponsorship activity especially when identifying specific sectors”.