PDV
How Pearlfinders enables the sales team at a data-driven UK marketing agency to create new pipeline opportunities
The Client: For 25 years, PDV has been providing data, insight and media planning solutions. It’s one of the UK’s leading data-driven direct marketing agencies, helping blue chip brands and exciting start-ups make the most of data.
PDV’s Associate Director, Sales says: Pearlfinders is a useful tool not just for business development but insight too. The reports and briefings are extremely valuable for insight and knowledge, especially when it comes to making an impact with businesses we want to engage with.
The contact information and in particular the connection to LinkedIn means that you can easily connect and engage with prospects. The insight combined with the contact information has supported PDV in creating new pipeline opportunities over a few years now, as well as saving our team huge amounts of time and making our prospect research process more efficient. Plus there’s always a speedy turnaround on requests from the super-helpful team.